Choosing a diamond can be a daunting task. But with the Gemological Institute of America (GIA) on your side, you can become a confident diamond shopper in just 10 minutes!
As the creator of the internationally recognized 4Cs system – cut, color, clarity, and carat weight – GIA’s expertise is unparalleled. This informative video, How to Choose a Diamond: 10-Minute GIA Diamond Grading Guide by GIA: is designed to empower you throughout your diamond buying journey, whether you’re selecting loose diamonds or seeking guidance on how to buy a diamond ring.